Apple’s success is an essential indication that the Internet has taken over the new economy. The latest trend of using social media marketing to locate jobs has moved to a vibrant speed. Savvy job seekers knows they cannot solely rely on traditional means in looking for jobs.
Traditional job search includes strategies such as looking in the newspaper classified advertisements, searching through’help wanted’notices on bulletin boards, planning to recruitment or job agencies, and write in for jobs opportunities straight to the companies. All these traditional means of job search involve someone reacting to employment that had been publicly offered.
Although, traditional methods continue to be necessary, creative, well-informed and socially Internet savvy job seekers will take a step further to stay ahead of the competition by creating an online presence to reach out to more prospective employers. That is because they know that more and more recruiters use the web as a place to find talent and conduct employment background searches. This trend will set to boost over the years.
Listed here are 3 ways you can use social media marketing to enhance your job search success:
1) Build your online presence on social network sites.
Make employers find you easily online and thus open doors to more job opportunities. Lacking any online presence, you won’t be seemingly as relevant as those who has and you will undoubtedly be passed over for more savvy applicants that have online visibility. Creating online presence include
- LinkedIn- A networking tool for professional connections. Also used to recommend job candidates, industry experts and business partners. Employers use LinkedIn as a search tool to locate talent, and job seekers utilize it to leverage their network to get their search.
- Twitter – Social networking and instant messaging that enables users to create 140- character updates. Employer may use Twitter to create for job opportunities.
- Facebook – A social network that connects people, to maintain friends and share ideas. Depending on the privacy level, some job seekers have successfully secured employment through their Facebook network.
2) Develop a blog to show your expertise
Another great way to help expand boost your image and demonstrate your experience, expertise and passion in a specific field is to produce an updated blog. Keep it professional, creative and update it with value add contents for readers. The articles that you post may include tips and suggestions about issues locally of expertise, also be mindful that everything you write and post online is up for judgement.
3) YouTube and Pinterest Marketing
Internet savvy job seekers are utilizing video marketing to promote themselves. This can be a creative approach to job hunting that has become increasingly common in the social media marketing arena. You could develop a video resume, such as a short and traditional video offering a general rundown of your work experience, educational background and skills.
While Pinterest is not a networking platform, as it doesn’t allow direct communication, it is now increasingly well-liked by businesses. It is really a powerful tool to show your knowledge, organisational skills, and creativity to prospective employers. You can create boards which relate to specific skills-sets you’ve and utilize it as a portal to connect to work you intend to showcase – like an online portfolio.
4) Online Resume
In the new economy, it’s changed the way employers review resumes, the Internet in addition has made it possible for job seekers to create their resumes online, on their own hosted web sites. This change is particular beneficial to those persons whose resume presentation will undoubtedly be greatly enhanced by to be able to make the most of the graphics and interactive capabilities that an online resume on a personal web site can provide.
The bottom line is, in this period, a paper resume isn’t enough. It is essential to be creative and a well-designed electronic, or online version of your resume combined and linked to a solid social media marketing profile, is usually ideal for a successful job search.